Product Designer
& UX Strategist

Play my game

Contact me

This is Andreea

Sneak peak of my works

Design in action

I’ve worked across 2 startups, 2 NGO, 8 clients, and 2 research teams; designing everything from digital health, interactive/play-based experiences and community-driven projects.

Omaia Health

Omaia is a digital wellbeing product for anxiety and fear around pregnancy and childbirth. I took it from early concept to closed beta, designing the programme, the interface and the AI companion's behaviour, and the validation system.

Product Design · AI · Health

Susteed

I took Susteed from an unclear brief to a live, client-owned website in a single design sprint — defining the scope with them, building the brand foundation, and shipping a site they could run themselves from day one.

Brand Design · Web Design · Consultancy

Bookmyplay

BookMyPlay is an events booking platform for family entertainment. I led the UI redesign, rebuilding the booking experience mobile-first around accessibility and clearer hierarchy, gaving the team a reusable design system.

UX/UI · Design Systems · Accessibility

V-Eye

I led UX and strategy for a real-time vehicle safety network, translating federated learning and confidential computing into intuitive dashboards that showed how collision prevention works without raw data leaving the source.

Product Strategy · Data Visualisation · Mobility

AI Prototyping

Design Systems

Accessibility

User Interface Design

Design Strategy

Service Design

User Research

Illustration

Product Design

What I bring

I build with AI across the full design stack: research, prototyping, UI, and frontend. I close the gap between design and code, and I come to it from service design and visual communication, which is why I start with people and systems rather than screens.

Outside of work

Finally, who am I in a nutshell?

Design isn't just my job, it's how I observe, empathise, and make sense of complex systems and people.

Outside client work I'm building an Instagram account where I draw comic character art daily. When I'm not drawing you'll find me hiking, indoor climbing, skiing, or building small board and digital games.

I laugh a lot, I'm very curious, and I tend to ask the obvious question nobody has asked yet. :)

Play my game

Send an email

What people I've worked with have said about me.

From day one, Andreea has relentlessly worked by our side, taking the product design from mere ideation into a near-finished MVP. Her impact is immeasurable. She is always in with a smile, happy to make tough decisions, and works incredibly hard behind the scenes.

Nina Larsson

Founder & CEO, Omaia

Andreea blends sharp UI/UX skills with self-taught frontend abilities, showing a level of drive, curiosity, and professionalism that elevates every project she touches. She brings contagious energy, full dedication, and genuine talent—she’s the kind of designer who makes any team stronger.

David Skoglund

CTO, Miss Prym

Andreea blends administrative rigor with creative communication to support diverse, international teams. Her curiosity, positivity entrepreneurial mindset drive her to quickly understand user needs, navigate ambiguity, and prototype solutions with both creativity and precision.

Helena Hansson

PhD, Gothenburg University

AI-Native Designer &
UX Strategist

Play my game

Contact me

This is Andreea

Sneak peak of my works

Design in action

I’ve worked across 2 startups, 2 NGO, 8 clients, and 2 research teams; designing everything from digital health, interactive/play-based experiences and community-driven projects.

Omaia Health

Omaia is a digital wellbeing product for anxiety and fear around pregnancy and childbirth. I took it from early concept to closed beta, designing the programme, the interface and the AI companion's behaviour, and the validation system.

Product Design · AI · Health

Susteed

I took Susteed from an unclear brief to a live, client-owned website in a single design sprint — defining the scope with them, building the brand foundation, and shipping a site they could run themselves from day one.

Brand Design · Web Design · Consultancy

Bookmyplay

BookMyPlay is an events booking platform for family entertainment. I led the UI redesign, rebuilding the booking experience mobile-first around accessibility and clearer hierarchy, gaving the team a reusable design system.

UX/UI · Design Systems · Accessibility

V-Eye

I led UX and strategy for a real-time vehicle safety network, translating federated learning and confidential computing into intuitive dashboards that showed how collision prevention works without raw data leaving the source.

Product Strategy · Data Visualisation · Mobility

AI Prototyping

Design Systems

Accessibility

User Interface Design

Design Strategy

Service Design

User Research

Illustration

Product Design

What I bring

I build with AI across the full design stack: research, prototyping, UI, and frontend. I close the gap between design and code, and I come to it from service design and visual communication, which is why I start with people and systems rather than screens.

Outside of work

Finally, who am I in a nutshell?

Design isn't just my job, it's how I observe, empathise, and make sense of complex systems and people.

Outside client work I'm building an Instagram account where I draw comic character art daily. When I'm not drawing you'll find me hiking, indoor climbing, skiing, or building small board and digital games.

I laugh a lot, I'm very curious, and I tend to ask the obvious question nobody has asked yet. :)

Play my game

Send an email

What people I've worked with have said about me.

From day one, Andreea has relentlessly worked by our side, taking the product design from mere ideation into a near-finished MVP. Her impact is immeasurable. She is always in with a smile, happy to make tough decisions, and works incredibly hard behind the scenes.

Nina Larsson

Founder & CEO, Omaia

Andreea blends sharp UI/UX skills with self-taught frontend abilities, showing a level of drive, curiosity, and professionalism that elevates every project she touches. She brings contagious energy, full dedication, and genuine talent—she’s the kind of designer who makes any team stronger.

David Skoglund

CTO, Miss Prym

Andreea blends administrative rigor with creative communication to support diverse, international teams. Her curiosity, positivity entrepreneurial mindset drive her to quickly understand user needs, navigate ambiguity, and prototype solutions with both creativity and precision.

Helena Hansson

PhD, Gothenburg University

Product Designer
& UX Strategist

Play my game

Contact me

This is Andreea

Sneak peak of my works

Design in action

I’ve worked across 2 startups, 2 NGO, 8 clients, and 2 research teams; designing everything from digital health, interactive/play-based experiences and community-driven projects.

Omaia Health

Omaia is a digital wellbeing product for anxiety and fear around pregnancy and childbirth. I took it from early concept to closed beta, designing the programme, the interface and the AI companion's behaviour, and the validation system.

Product Design · AI · Health

Susteed

I took Susteed from an unclear brief to a live, client-owned website in a single design sprint — defining the scope with them, building the brand foundation, and shipping a site they could run themselves from day one.

Brand Design · Web Design · Consultancy

Bookmyplay

BookMyPlay is an events booking platform for family entertainment. I led the UI redesign, rebuilding the booking experience mobile-first around accessibility and clearer hierarchy, gaving the team a reusable design system.

UX/UI · Design Systems · Accessibility

V-Eye

I led UX and strategy for a real-time vehicle safety network, translating federated learning and confidential computing into intuitive dashboards that showed how collision prevention works without raw data leaving the source.

Product Strategy · Data Visualisation · Mobility

AI Prototyping

Design Systems

Accessibility

User Interface Design

Design Strategy

Service Design

User Research

Illustration

Product Design

What I bring

I build with AI across the full design stack: research, prototyping, UI, and frontend. I close the gap between design and code, and I come to it from service design and visual communication, which is why I start with people and systems rather than screens.

Outside of work

Finally, who am I in a nutshell?

Design isn't just my job, it's how I observe, empathise, and make sense of complex systems and people.

Outside client work I'm building an Instagram account where I draw comic character art daily. When I'm not drawing you'll find me hiking, indoor climbing, skiing, or building small board and digital games.

I laugh a lot, I'm very curious, and I tend to ask the obvious question nobody has asked yet. :)

Play my game

Send an email

What people I've worked with have said about me.

From day one, Andreea has relentlessly worked by our side, taking the product design from mere ideation into a near-finished MVP. Her impact is immeasurable. She is always in with a smile, happy to make tough decisions, and works incredibly hard behind the scenes.

Nina Larsson

Founder & CEO, Omaia

Andreea blends sharp UI/UX skills with self-taught frontend abilities, showing a level of drive, curiosity, and professionalism that elevates every project she touches. She brings contagious energy, full dedication, and genuine talent—she’s the kind of designer who makes any team stronger.

David Skoglund

CTO, Miss Prym

Andreea blends administrative rigor with creative communication to support diverse, international teams. Her curiosity, positivity entrepreneurial mindset drive her to quickly understand user needs, navigate ambiguity, and prototype solutions with both creativity and precision.

Helena Hansson

PhD, Gothenburg University